Job Title: Chief Marketing Manager


Company: Vouchagram India Pvt. Ltd (GyFTR)

Are you a marketing trailblazer ready to take on an exciting leadership role in India's largest digital rewards backend solutions company? At Vouchagram India Pvt. Ltd (GyFTR), we are redefining the digital payments and rewards space, powering instant gifting and micro-payments for over 250+ leading brands and 200+ top-tier clients across industries such as BFSI, loyalty, retail, and e-commerce. With a market share of 70% and an incredible 150% year-on-year growth, we are the undisputed leaders in this space!

We are on the hunt for a dynamic, strategic, and innovative marketing leader with a strong e-commerce/D2C background to join our high-performing team. If you are passionate about performance marketing, digital strategy, customer engagement, and brand building, this is your chance to make an impact!

Key Responsibilities:

  • Performance & Digital Marketing: Develop and implement cutting-edge performance marketing and retention strategies to boost customer acquisition, engagement, and retention.
  • Social Media & Brand Engagement: Take charge of our social media presence, ensuring brand consistency, engagement, and audience growth across all channels.
  • Website & UI/UX Optimization: Enhance website functionality, UI/UX design, and content strategy to create an optimal user experience and drive conversions.
  • Product Launches & Campaign Execution: Plan and execute high-impact product launches and manage media buying and planning for maximum reach and engagement.
  • Public Relations & CRM: Drive PR strategies to strengthen our brand reputation and implement CRM initiatives to enhance customer relationships.
  • Agency Management: Collaborate with top-tier agencies to drive innovation and success in marketing campaigns.
  • Advertising & Branding: Lead branding and advertising efforts, ensuring seamless alignment across all marketing touchpoints.
  • Data-Driven Marketing: Analyze marketing performance metrics and reports, refining strategies to optimize ROI and drive growth.

What We’re Looking For:

  • Experience: 8+ years of proven experience in digital marketing, performance marketing, branding, and UI/UX management, preferably in an e-commerce/D2C environment.
  • Expertise: Strong knowledge of SEO, SEM, paid media, social media marketing, analytics, and customer retention strategies.
  • Leadership & Innovation: Ability to lead marketing teams, think strategically, and drive innovative campaigns that generate measurable impact.
  • Analytical Mindset: A data-driven approach to marketing, with expertise in analyzing campaign performance and optimizing strategies accordingly.
  • Communication & Relationship Management: Exceptional communication and relationship management skills to work effectively with internal teams, agencies, and stakeholders.

Why Join GyFTR?

  • Be part of a high-growth market leader shaping the future of digital rewards and payments.
  • Work with top brands and enterprise clients in a fast-paced, innovative environment.
  • Opportunity to lead game-changing marketing initiatives that have a nationwide impact.
  • A collaborative and dynamic workplace with endless opportunities for career growth.

If you’re ready to take on this high-impact marketing leadership role, apply now and be a part of our journey to revolutionize digital rewards in India!


Do visit the below-mentioned websites for a broader understanding of us.


www.gyftr.com

www.vouchagram.com

www.linkedin.com/company/vouchagram/

www.instagram.com/gyftrindia/

www.facebook.com/GyFTRIndia/