Role : Content Marketer
Experience : 3+ Yrs
Location : Bangalore (Work from Office)
Working Days : 5 Days a week
About Us
OptIQ is building the world's first developer-friendly DevSecOps tool. OptIQ enables developers to manage the entire infrastructure, CI, CD, and security without having core expertise. OptIQ manages infrastructure, deployment, monitoring, performance testing, and security in a single platform. OptIQ is very well funded by the world's top VCs and Angels.
Description
We are looking for a Content Marketer with B2B Content experience of minimum 3 years.
Roles & Responsibilities:
- Create informative, engaging, and well-researched content (Blog, Newsletter, E-book, Release notes, Case studies, etc.) that provides value to our readers and establishes us as a thought Leader in the industry.
- Collaborate with cross-functional teams to identify content opportunities, industry trends, and relevant topics that can be turned into impactful content.
- Create monthly social media calendars and leverage topical days to garner engagement & boost follower growth
- Optimize all content for SEO, including keyword research, on-page optimization, and meta descriptions, to enhance organic visibility.
- Leverage content to drive customer-centric lead generation strategies to drive pipeline growth and revenue.
- Monitor and analyze the performance of content using analytics tools.
- Collaborate with designers, videographers, and other team members to create multimedia content.
- Continuously explore innovative approaches to engage the audience and enhance the overall content experience.
- Writing engaging copy in a conversational style that presents a friendly & human brand
- Master brand voice and tone & stay true to our messaging goal
Preferred candidate profile
- 3 to 4 Years Experience in B2B content marketing, with a focus on content creation, optimization, and promotion.
- Strong writing and editing skills, with the ability to craft clear, concise, and engaging communication.
- Proficiency in SEO best practices and keyword research tools.
- Self-starter with the ability to balance multiple projects and creative ideas on tight deadlines.
- Willingness to learn and ability to flourish in a dynamic, high-growth, entrepreneurial environment
- Thirst to be constantly learning, experimenting, failing & going at it again
Why join OptIQ.AI?
· Flexible Working schedules
· Complimentary snacks and beverages
· Casual Dress Code
· Great work culture
· Mentorship
· Skills and career development programs